CLIENT
Major Retailers and Interior Designers – across the UK, Europe, the US and beyond.

BRIEF
To create and curate artwork and wall decor for homeware collections or interior projects. Lead design team to interpret trends and themes to present to art buyers. Oversee the design, curation, and sourcing of artwork and wall decor, ensuring it meets the desired visual style and quality standards. Collaborate with production teams and manufacturers to ensure flawless execution and delivery. Additionally, lead the creation of in-house artwork and wall decor collections based on internal briefs.

SOLUTION
I guided the team in creating artwork and wall decor that balances current trends with timeless design principles. Each piece was meticulously designed with an understanding of market needs, ensuring both aesthetic appeal and commercial viability. By working closely with production teams, I ensured the artwork was delivered in perfect condition and met high-quality standards, while also creating bespoke in-house collections that aligned with brand vision.

DELIVERABLES
Artwork & Wall Decor Design | Product Design | Art Curation | Design Direction | Art Consultancy

SPECIALITIES
Graphic Design | Creative Leadership | Art Direction | Product Design | Art Consultancy | Art & Illustration